Nursena is throwing a wrench into things.

Women’s History Month

UN FOUNDATION / GIRL UP

History is often told by the powerful, so we flipped the script.

For Women’s History Month, Girl Up wanted more than tribute, they wanted agency. We reframed influential female figures not as relics, but as digital symbols and leadership today.

The campaign didn’t just honor; it sparked conversation, sharing, and ownership of legacy through the voices of new generations – with a little fundraising on the side.

Throughout Women’s History Month, Girl Up spotlighted #LegendsOfLeadership from around the globe, historical female heroes in the civic rights space that have bravely expanded the rights of women to participate in politics.
CD: Jessica Giusti
AD: Nursena Caksen
Design: Nursena Caksen, Rose Degefa
CW: Karina Sharma

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