Back to School

Caitlin Clark x Lilly

Back to school isn’t just about new notebooks; it’s about fresh beginnings and showing every kid that the playbook for life includes health, movement, nutrition and sleep, not just grades.


When Caitlin Clark steps onto the court, the scoreboard hardly tells the full story. It’s not just about the points she racks up, it’s about the example she sets. That’s exactly why we’re thrilled to partner with her for Lilly’s “Back to School” initiative.







MBooth Health
Group: Caitlin Quigley, Stacey Bernstein
CD: Peter G. Matheson
Producer: Kate Weissman, Nicole Lowe
AD: Nursena Caksen