Girl Up Global Leadership Summit 2023: Our Voice, Our Power
client
United Nations Foundation
about
The Girl Up Global Leadership Summit 2023 was held virtually for youth all over the world to engage with inspiring gender justice and advocacy speakers. The design approach to the branding was that it should resonate with gen-z girls worldwide and generate excitement for this event. In addition, there was a challenge of creating branding that was different-but-similar with the Girl Up USA Leadership Summit that was happening at the same time, since attendees could attend both events. Once the branding was established, all digital graphics were created.United Nations Foundation
about
type
Identity System + Experiential
Identity System + Experiential
Team
CD: Jessica Giusti
CW: Karina Sharma
AD + Design: Nursena Caksenoutcomes
Video views: 145.1K
Interactions: 56.4K
Press: 1.1K hits + 136 outlet pickup
Impressions: 300K
Deliverables
social media, printed signage, email, merchandise, digital, web, motion graphics
Event Speakers
︎︎︎ Cara Delevingne, Actress
︎︎︎ Phoebe Gates, Women’s Health and Reproductive Rights Advocate
︎︎︎ Sima Bahous, Executive Director of UN Women
︎︎︎ Harnaaz Kaur Sandhu, Miss Universe 2021
︎︎︎ MILCK, Singer-Songwriter
︎︎︎ Dr. Nina Ansary, Award-winning Author
︎︎︎ Chanel Contos, Sexual Consent Activist
social media, printed signage, email, merchandise, digital, web, motion graphics
Event Speakers
︎︎︎ Cara Delevingne, Actress
︎︎︎ Phoebe Gates, Women’s Health and Reproductive Rights Advocate
︎︎︎ Sima Bahous, Executive Director of UN Women
︎︎︎ Harnaaz Kaur Sandhu, Miss Universe 2021
︎︎︎ MILCK, Singer-Songwriter
︎︎︎ Dr. Nina Ansary, Award-winning Author
︎︎︎ Chanel Contos, Sexual Consent Activist
Brand designs for the virtual presentations.
Instagram carousel for event promotion. 202% Increase in Engagement, 107% Increase in Accounts Reached, 1.1K Likes, and 221 Saves.
Example of a digital cover for each event, featured on the website and later uploaded on Youtube.
