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#LEGENDSOFLEADERSHIP

Art Direction / Branding / Social Media / Animation / Video


Throughout Women’s History Month, Girl Up spotlighted #LegendsOfLeadership from around the globe—historical female heroes in the civic rights space that have bravely expanded the rights of women to participate in politics.

The campaign led to fundraising $10.6K from March 1 to March 28, 2024.
Stats
Impressions: 171K
Video views: 27.8K
Likes: 3.4K

Team
Art Direction—Nursena
Design—Nursena & Rose Degefa
Copywriting—Karina Sharma
Deliverables
Email graphics, digital graphics, video, and animation.



Instagram Story GIPHY stickers, searchable with the hashtag, #LegendsOfLeadership.