LEGENDS OF LEADERSHIP

UN Foundation


ABOUTThroughout Women’s History Month, the UN Foundation wanted to spotlight past and present leaders from the civic rights space that have bravely expanded rights of women to participate in politics.

The design had the aim of making a clear reference to historical leaders while staying energized.

With enlisted support from a TikTok influencer, the campaign fundraised $10.6K from March 1 to March 28, 2024.

TYPEIdentity System + Campaign

OUTCOMESFundraised: $10.6K
Video views: 27.8K
Likes: 3.4K
Impressions: 171K

TEAMCD: Jessica Giusti
CW: Karina Sharma
AD: Nursena Caksen
Design: Nursena Caksen + Rose Degefa
DELIVERABLESnewsletter graphics, digital graphics, video, and animation