The Interrupt
Art Direction / Branding / Social Media / VideoWhat if better health started with the interrupt; that critical moment where we challenge what’s always been done, and choose a new path forward?
We’re creating a collective shift in how we approach health, not just individually, but across entire communities. Through powerful social activations and by bringing organizations together, The Interrupt becomes the spark for change; addressing social determinants and driving real, measurable impact. This is where disruption meets purpose and we’re inviting you to be part of it.
We’re creating a collective shift in how we approach health, not just individually, but across entire communities. Through powerful social activations and by bringing organizations together, The Interrupt becomes the spark for change; addressing social determinants and driving real, measurable impact. This is where disruption meets purpose and we’re inviting you to be part of it.
As the art director and designer, I led the rebranding and branding expansion effort, revitalizing the visual identity to align with modern trends while maintaining the core values of the brand. I was responsible for branding, animation, and sourcing stock photo.
Deliverables
Branding, merchandise, social media, video
Team
CD: David Somerville
CW: Irene Moskowitz
Producer: Sarah Bonn
AD + Design: Nursena Caksen
Branding, merchandise, social media, video
Team
CD: David Somerville
CW: Irene Moskowitz
Producer: Sarah Bonn
AD + Design: Nursena Caksen
