INTERNATIONAL ANTICORRUPTION DAY
Art Direction / Branding / Social Media / Animation
Shining a light on integrity across borders, across stories.
To spotlight the global fight against corruption, we crafted a bold, unified design system for the World Bank’s #UnitedAgainstCorruption digital campaign, transforming complex, regional stories into a cohesive visual identity that trended worldwide.
Deliverables
Social media graphics, Trello board, website.
To spotlight the global fight against corruption, we crafted a bold, unified design system for the World Bank’s #UnitedAgainstCorruption digital campaign, transforming complex, regional stories into a cohesive visual identity that trended worldwide.
Deliverables
Social media graphics, Trello board, website.
Challenge
Anticorruption is a very broad topic, encompassing many themes and stories, often varying within the regions.
Team
Creative Lead: Lara Saade
Producer: Carlos Ferreyra
Art Direction + Design: Nursena Caksen
Anticorruption is a very broad topic, encompassing many themes and stories, often varying within the regions.
Team
Creative Lead: Lara Saade
Producer: Carlos Ferreyra
Art Direction + Design: Nursena Caksen
Instagram Stories featuring different multimedia content (blog, video, publication).
Cards for Twitter/X.
Trello board for distributing digital assets to other World Bank teams and external partners.