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BITRATE

Art Direction / Branding / Animation / Social Media


The future is loading—through the lens of yesterday’s internet.

BBC Studios’ new FAST (free, ad-supported streaming service) channel is all about the latest technology across healthcare, sustainability, entertainment, and more.

The key art blends retro tech nostalgia with modern polish, using pixelated UI, CRT glows, and monospaced type to captivate a premium, future-forward audience. It’s a visual identity that feels both human and high-tech—playful, credible, and distinctly BBC.
Team
AD + Design: Nursena Caksen
Deliverables
Channel keyart, social media, animation, and presentation.




Key art for FAST channel